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For this survey, we completed N=2,089 web-enabled interviews with
18- to 29- year-olds in the United States.

 

Demographic profile:

  • 49 percent male, 51 percent female;
  • 58 percent are between the ages of 18 and 24; 42 percent are between the ages of 25 and 29;
  • 59 percent White (non-Hispanic), 20 percent Hispanic, 13 percent African-American (non-Hispanic), 7 percent other and 2 percent 2+ races;
  • 19 percent are Catholic, 14 percent Fundamental/Evangelical, 13 percent Protestant,  3 percent Mormon, 1 percent Jewish,  less than 1 percent Muslim, 10 percent another religion, 23 percent cite no religious preference and 13 percent decline to answer;
  • 45 percent with a religious preference say that religion is a very important part of their life, 36 percent say that it is somewhat important and 15 percent say it is not very important;
  • 20 percent are married, 12 percent are living with a partner, 2 percent are divorced, 1 percent are separated and 64 percent have never been married.
     


 

Technographic profile:

  • 85 percent use a cell phone, 19 percent use a landline, and 3 percent use VOIP;
  • 79 percent have an account on Facebook, 37 percent have the same on Google+, 35 percent on Twitter, 30 percent on Instagram, 25 percent on Pinterest, 16 percent on Snapchat, 10 percent on Tumblr and 5 percent on Foursquare.

Current educational status:

  • 6 percent of the sample indicated that they are in high school, 3 percent in a trade or vocational school, 10 percent are in a two-year junior or community college, 21 percent in a four-year college, 4 percent in graduate school, 1 percent in a business or professional school, 2 percent are not enrolled but taking at least one class and 54 percent of 18- to 29- year olds surveyed are not enrolled in any of these categories;
  • 67 percent of college students attend a public institution, 28 percent a private one.

Political and ideological profile:

  • 68 percent say they are registered to vote;
  • 22 percent consider themselves to be politically engaged or active;
  • 33 percent self-identify as liberal or leaning liberal, 26 percent moderate, and 37 percent conservative or leaning conservative;
  • 33 percent consider themselves Democrats, 24 percent Republicans, and 41 percent Independents.

Employment status:

  • 56 percent are working as a paid employee, 4 percent are self-employed, and 19 percent are looking for work

 

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